Consumer Issues

CROSSENZ project evaluates consumers´ attitudes to the novel enzymatic technologies.

Consumers´ attitudes have a strong impact on the future of the developed processes. Therefore consumer studies on the attitudes towards GMO and non-GMO enzyme ingredients and their different production routes vs. effects obtained will be surveyed. Special attention will be put to analyse how consumer attitudes enter consumers’ buying intentions for food products with improved sensory characteristics.

VTT Technical Research Centre of Finland




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